Strategy

11 articles in this cluster. Each one ends on the scored niche research it belongs to, so you can move from the write-up to the data without hunting for it.

Strategy · How-To

How to Validate a Niche Website Idea Before You Build It

A 13-step validation process for niche website ideas: audience, content depth, real SERPs, commercial intent, distribution channels, and a scorecard to run before you buy the domain.

Grant Ongstad · 15 min read

Strategy · How-To

Reddit Affiliate Marketing: How to Actually Make It Work in 2026

Reddit affiliate marketing isn't about dropping links in subreddits — that gets you banned. Here's the full system: search operators that surface buyer questions, the comment framework that earns trust, and the 90-day plan for turning Reddit into research, traffic, and an owned community.

Grant Ongstad · 10 min read

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